This is one in a series of posts reviewing and looking at how some of the SEO companies which use bulk emails/spam with ‘we can help your terrible site’ type emails really can (and actually mostly can’t!) help your site.
Read some simple explanations of some of the SEO terms used on this post…
This time the email came in from a Mac who was using an @easyrankingbyseo.com email address. It’s quite unusual to get spam from a ‘real’ domain, rather than using a generic Gmail type account.
The subject of the spam was “In Relation To Your Business Web page” and went:
Hi
I hope everything is going well for you!
Please check the given below quote regarding the SEO of your Website along with the list of activities and services we intend to perform on your website.
According to the plan we assume you would be expecting an output from our services.
Page 1 ranking on Google
Targeted traffic which converts
Getting viral on social media
Immediate sales
Immediate new clients
Build a brand
OR All of the above
If you would additionally expect something else please do mention the same.You can review our company information at easyrankingbyseo.com
Our package starts from $500/month with 30 Keywords and 120 backlinks along with loads of other activities which you can check by clicking the link below.
You will notice improvement from the 1st month.
In 2 Months, your website will rank on 20% – 30% of total keywords.I have shared the activities we provide in our SEO package:
[There was then a big table of everything they need to do for you…]
Also, we guarantee you that we are not going to do any unethical activity on the website like the black hat, All the changes on the website will be done only after your approval.
Our Responsibilities :
Your project will be handed over to a dedicated project manager, he and his team will be working on your website.
Will do a detailed study on your business needs and requirements also on your niche.
Full and detailed Keyword Research and Analysis for your website to get you a more targeted audience.
Resolving all the basic issues present on your website.
Complete on page and off page optimization (both will work simultaneously).
Weekly reports telling you the difference in your previous ranking and your presence on search engines.
We will add a Google Analytic account and also share the Google reports, showing the traffic on your website, like, what it has been earlier, and for every month so that you can calculate the increase in it.
You will also get to see the number of people visiting your website, about their location, how much time they’re spending on your website, what’s the bounce rate etc.
You will also notice an increase in the number of inquiries as for when the rankings will be good, your website will become more visible, and hence people will be able to search out to you.
We will send you ranking reports every 7 days, which will make you updated about the latest rankings and their improvements.
Please suggest a good time today or tomorrow for a Google Meet Call, So I can walk you through the 3 Important aspects of your business in real time & show you Live Reports.1 ) Bugs and Errors in your website (Live Reports).
2) Showing you what your Competitors are doing by competitive analysis.
3) How we anticipate working with you hand in hand through Ethical SEO Marketing practices and our company expertise—
Regards,
Mac Miller | Business Development Manager
Normally I ‘play along’ but I’d already done some quick investigations and I so I thought I’d just send a cheeky reply and see what happens…
Hi Mac,
You really work for KPL Tech Solutions in Delhi don’t you?
We’ll see if I get a reply – I suspect I won’t! But I’ll update if I do…
Why did I reply like that? Well read on below.
Making the Connection
TL;DR – ‘Easy Ranking by SEO’ are the same company as KPL Tech Solutions another SEO spammer who we’ve dealt with in the past.
The first clue was the address in “Mac’s” (I’m 100% sure that’s not his real name, hence I left the full name in the email) footer. It was one in Fort Myers, Florida. But if you go to the Easy Ranking by SEO site, there’s an address for Delaware. This doubly rang my spammer detecting alarm bells.
Delaware isn’t exactly the biggest/most populous state in the USA, so I remembered that a spammer had used a Delaware address. So I actually did a search for Delaware on this site(!) and sure enough popped up my ‘review’ of KPL Tech Solutions from July 2021.
Reading it through and checking the KPL site, yep, both the Florida Address (on a College Campus) and the Delaware Address (in an office block used for virtual addresses) are identical.
What’s also identical between the sites are many of the video testimonials. Unlike on the KPL site, they aren’t using stolen photos for their written testimonials…
But let’s have a bit more of a look at the Easy Ranking by SEO site.
Looking at Their Site
With SEO spammers, I also like to look at their sites, to see if they practice what they preach (I mean would you trust a plumber who had leaking and rusty pipes all over their own house?!); and also to compare their site with a site they say they can help…
Their site is https://easyrankingbyseo.com/
For HTML Validation, their site has 5 errors and 29 warnings. That’s pretty impressive as SEO spammers go. But it’s really because they’re using Astra, a good quality WordPress theme on their site.
Using the ‘WAVE’ Accessibility Testing Tool, their site has 9 errors and 40 contrast errors – that’s not so good.
Using the Google Lighthouse speed test tool their site gets:
Performance: 42
Accessibility: 91
Best Practices: 75
SEO: 100
My site gets:
Performance: 35
Accessibility: 94
Best Practices: 92
SEO: 91
Theme handles the last three. They handle the first. Hmmmm.
There’s no alt text on their logo – that’s really not good. (And one of the things in the table on their spam was ‘Alt tag Optimization’ – shame they haven’t bothered to do it on their own site!)
There’s no privacy policy on their site – that’s against several international spam/privacy laws.
The site’s footer says they’ve been in business since 2014 (just like KPL) but their domain was registered in 2020 (a month after the KPL domain).
Although the Delaware address in the same, the phone number is different. It’s in Miami. That’s in Florida, but completely the other side of it to Fort Myers!
On their home page they says they’re the “USA #1 Digital Marketing & Web Designing Agency” and in the meta description “Looking for the best SEO services company in Florida?”. But only the Delaware address is on the Easy Ranking By SEO site!
And we know that Easy Ranking By SEO is really KPL Tech Solutions and that KPL Tech Solutions are in Delhi.
They have links to their profiles on TrustPilot and Sitejabber and they’ve got lots of 5* reviews. BUT – shall we say I’m not convinced of their veracity… ALL of the reviews on Sitejabber are left by reviewers with only one review. That seems, erm, unlikely. All but two of the reviews on TrustPilot are by ‘one reviewers’. The other two have left three reviews.
BUT one of these reviewers has also left a review for KPL(!) and a company called ‘Ranking By Google’. The other reviews also has three reviews, the other two being for ‘Ranking By Google’! So I looked at the ‘Ranking By Google’ reviews. They’re mostly one reviewers too. The only multiple reviewers are the two for Easy Ranking By SEO and one other who also left a review for…… KPL!!!
The actual ‘Ranking by Google’ site is a junk blog full of utterly nonsensical articles including ones titled “Barfing is discretionary, and passing gas empowered” and “Profound fakes might utilize new innovation, however they’re founded on an old thought” – REALLY! (Although the later sounds like the whole KPL way of getting reviews…)
Conclusion
Easy Ranking By SEO (and KPL Tech Solutions) are SEO spammers.
They also claim to be based in the USA, but seem confused about where. But of course, they’re not in the USA at all. (And if they were in the USA, their spam breaks the USA CAN-SPAM laws anyway.)
Reviews for them on review sites are ‘iffy’ at best.
So if Easy Ranking By SEO spam you, clicking the delete button is probably a good idea.
But, as ever, the choice is yours…