This is one in a series of posts reviewing and looking at how some of the SEO companies which use bulk emails/spam with ‘we can help your terrible site’ type emails really can (and actually mostly can’t!) help your site.
This time the email came in from a Mohd or a Afshar who was using an @gmail.com email address with their name and a bunch of numbers in (you know the kind of professional email address that all businesses use… NOT).
The email came into my business account but appeared to be sent to another site entirely (the domain is for a nail artist…). So guessing my business email was bcc-ed in.; I replied from my Christmas site, to see if they’d even notice!
The subject of the spam was “Get 1st Rank On Google” and went:
I hope you are doing great,
I was scrolling through Google and I found your website on Google as being IT company (Revopions technology) I would like to tell you that I have analyzed that your website is going down in Google rankings and it is affecting your website and your business growth so I would like to offer you an effective SEO so that your website will rank in top 1 on Google and it will make your company and your website grow.
Plz, share with me your official WhatsApp no., so that I can send you the details.
Thanks & Regards
It’s rather unusual that spammers tell you the name of their company in their initial email. But interestingly, there was no personal ‘name’ on the end, just ”, which of course makes it easier for lots of different spammers to use…
Anyway, I replied asking what was wrong with my site:
I don’t have WhatsApp. Can you tell me what’s wrong with my site?
It’s been well over a fortnight now I’ve not heard back from Revopions… but that’s not going to stop me ‘reviewing’ their site. After all, they told me who they are!
I’ll post an update if I ever do get a reply (I doubt one will ever arrive).
Looking at Their Site
With SEO spammers, I also like to look at their sites, to see if they practice what they preach (I mean would you trust a plumber who had leaking and rusty pipes all over their own house?!); and also to compare their site with a site they say they can help…
Their site is https://revopions.com/
For HTML Validation, my Christmas site has no errors. Their site has 80 errors and 49 warnings. That’s, erm, not good.
Using the ‘WAVE’ Accessibility Testing Tool, their site has 62 errors and 53 contrast errors – again, not good. My Christmas site has no errors of either kind!
Using the Google Lighthouse speed test tool their site gets:
Best Practices: 83
My site gets:
Best Practices: 100
So my site is better across the board, and especially in ‘Performance’.
The code on their site is somewhat of a mess. There are problems from the second line of code – they have two ‘html’ tags – you should only have one. That is an amazingly basic error.
The alt on their logo is ‘Revopions Technology. logo’. The ‘logo’ is not needed.
The meta title for their page is “Revopions – Home”, that’s pretty terrible and you’d have thought an SEO/digital marketing company would know that, but it seems not!
There are four ‘heading 1’ tags on the home page – you should only have one.
Headings on the home page include “How We Works” – which is not good English and “What our client says” – they only have one client?!
They don’t seem to know what alt text is – especially on images with links – which REALLY need alt text (so assistive technology and search engines know where the link is going).
There’s also this para “We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.” That’s pretty much illegal under most privacy legislation like GDPR/PECR…
There are some words about cookies, but it doesn’t say what ones they use. It also says you can opt out of cookies – but they don’t offer any way of doing so.
The first paragraph on their about page includes the text “We see ourselves as the first era of virtual businesses, bridging the space among marketing and era and making choices led via information and enjoy” (erm what now?!) and “We no longer most effective layout your website” (well that’s not good then!).
There are some bullet points about why to choose Revopions. Most are fairly standard “we’re great” type ones but there’s also “We are local & 24×7 onsite available”. Erm… I’m in the UK, they’re in Delhi, thus they are not ‘local’ or ’24×7 onsite available’ so that’s meaningless.
There’s a paragraph about their values. These include “We at Revopions believe in respect, loyalty and transparency.”. What, transparency like spamming people from a random Gmail account and making claims about getting a site on the first page of Google – which Google itself says NOT TO TRUST!
Beware of SEO companies that claim to guarantee rankings, allege a “special relationship” with Google, or advertise a “priority submit” to Google.from Google’s “Do you need an SEO?”
They also say “With 5+ years of revel in delivered to our repertoire”. Erm (again), I’m not sure what ‘revel’ is!? But on their home page it says they’ve been in business over 3+ years – but their domain was registered in 2015 – so do they actually know how long they’ve been in business?
Honesty, most of the copy on their site is fairly meaningless (and sometimes nonsensical) corporate and business speak…
There are social media links in the site’s header and footer for Facebook, LinkedIn and Instagram. Rather bizarrely, their Facebook page was created ON THE DAY AFTER THEY SPAMMED ME! (Nearly two weeks later, there’s been no further activity on the page…) Their Instagram has nine posts, and seems to be a bit older. However, the next to most recent post is from July 2019 (I know it’s from then as it’s about the India/New Zealand match in the World Cup Cricket of that year – India lost. England beat New Zealand in the final – hurrah!)
Revopions Technology are SEO spammers.
The subject of their spam and the contents of the spam makes claims which Google say not to trust.
They clearly send out blanket spam (I can tell as the email wasn’t directly sent to me) but claim in their spam that “was scrolling through Google and I found your website” which is plainly rubbish.
They didn’t bother to reply to my email asking the most basic of questions.
Their own site is full of basic HTML and accessibility errors. It’s also full of fairly meaningless (and nonsensical) business and marketing speak.
If Revopions Technology spam you and say your site needs their help, the delete button is probably a much better option.
But, as ever, the choice is yours…